Gastronomy Consulting Lea Poen
The food service industry isn’t well known for being particularly open to advice. That’s why we found it especially important that Lea Poen’s corporate image illustrates her services in a direct but playful way.
We created a visual identity characterized by a vibrant colour scheme mixed with subtle yet assertive typography.
To best illustrate Lea Poen’s core capacities, we developed commercial motifs that visualize the combination of two seemingly contradictory sectors: gastronomy and consulting services.